Tourism Jobs Boost For Geelong, Bellarine, Great Ocean Road

The Victorian Government is making it easier for businesses in Geelong, on the Bellarine Peninsula and along the Great Ocean Road to find workers during peak summer periods through a new job-matching pilot program.

Minister for Regional Development Mary-Anne Thomas visited Provenance Wines at Fyansford to launch Tourism Jobs Bank, a trial program supported by $400,000 from the Government’s Regional Recovery Fund.

Demand for hospitality staff in this part of the state during the peak summer season has always been high but securing staff during periods of higher demand has become more challenging during the pandemic, with fewer backpackers available for work.

The Government expects that more tourism job opportunities will become available in the region over summer as Victoria re-opens in line with key vaccination markers on the Roadmap.

Geelong-based employment agency Direct Recruitment is a partner in the pilot program and will use the dedicated jobs bank to match employers with candidates.

The Tourism Jobs Bank will help the region’s tourism and hospitality businesses find skilled staff and offer training through regional organisations to ensure staff have a range of skills and can support businesses with payroll and staff management systems.

Great Ocean Road Regional Tourism and Tourism Greater Geelong and The Bellarine are partnering with the Victorian Government to deliver the program.

The pilot project will include a digital and regional marketing campaign targeting tourism and hospitality businesses in need of summer staff and a wide range of jobseekers interested in finding work in the region.

This project is part of the Victorian Government’s record investment of almost $30 billion in rural and regional Victoria since 2016. To find out more visit:

Source: Vic Government